Supporting premium sportswear brand Castore with the new kit launch of Rangers FC, Champions of Scotland 2021.
The world’s first premium sportswear brand, Castore remains as committed as ever to helping athletes achieve maximum success, by consistently evolving their product design and technology to live up to their iconic philosophy ‘Better Never Stops’.
THE HIGHLIGHTS
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Seamlessly executing every part of the ecommerce fulfillment process
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Responding to time-sensitive product launches
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Providing access to Global markets
CHALLENGE
Each season is defined by the unveiling of a new kit, and premium sportswear brand Castore required a responsive and flexible logistics partner to support the launch of their new design for Scottish Premiership 2021 Champions, Rangers FC.
SOLUTION
The urgency of Rangers FC’s kit launch required SEKO to collect the product from the manufacturers and rapidly distribute orders around the world. This was a process made more efficient by our decision to hold the appropriate stock close to the consumer in two key regional distribution centers.
RESULT
The new kit arrived at SEKO’s high specification Milton Keynes and Hong Kong facilities, with the former providing Castore with access to specialist heat transfer printing services for jerseys – as well as the execution of all ecommerce and retail orders.
To successfully launch kits into the Asian market, SEKO also opened our Hong Kong distribution center to Castore in November 2020 – and by December 2020, our Australian facility was deployed to fulfill retail orders for greater Global reach.
ANY QUESTIONS, WE CAN HELP – HERE’S JUST A FEW WE RECEIVE REGULARLY
- What locations do you serve?
We empower you to scale into every core market, with 150+ offices and counting.
- Can you ship what I need to ship?
No matter how specialist or time-critical your request, we can handle it all.
- How much will it cost me?
No two shipments are the same, so inquire today for an exact quote.
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